From “I said yes” to “invoice closed,” in twelve steps.
Chapters pulled from all three pillars and put in the order you will actually need them. Tick a step when it is done. It saves in this browser only: no account, nothing sent anywhere.
Before you say yes
AS EARLY AS POSSIBLEDecide whether you are ready to lead
WEDDINGSHonest self assessment: gear, backup, and whether second shooting first is the right call. There is no shame in the answer being “not yet.”
Read: are you ready to lead? →Work out your number before the call
BUSINESSCost of doing business math so the price you say out loud is one you can live with in twelve months.
Read: pricing for beginners →Lock the paperwork
AT BOOKINGSend a contract, not an email
BUSINESSFourteen clauses and a free template. This is the step that prevents almost every horror story in the forums.
Read: the contract, clause by clause →Take a retainer, and call it a retainer
BUSINESSThe word matters more than the amount. State law varies, and the article says where.
Read: deposits and retainers →Put the final balance before the wedding date
BUSINESSChasing money after delivery is the most common unpaid invoice story there is.
Read: payment schedules →The month before
4 WEEKS OUTDo the venue walkthrough
WEDDINGSLook up at every ceiling. Note the ceremony light, the reception light, and where you will do formals if it rains.
Read: the walkthrough →Build the timeline backwards from sunset
WEDDINGSWith the fillable worksheet. Golden hour is the fixed point; everything else moves.
Read: building a timeline →Learn one flash setup and shoot it a hundred times
LIGHTINGOne setup you can do without thinking beats five you half know. Start with ceiling bounce.
Read: reception flash settings →Agree the family formals list, by name
WEDDINGSEleven minutes, a named list, and someone from the family calling people up.
Read: family formals →The week and the day
7 DAYS OUT → THE DAYPack from the printed list, the night before
WEDDINGSTwo bodies, two card slots, spare batteries, and the thing you always forget.
Open the packing list →Run the backup workflow all day
WEDDINGSCards out of the camera into a dedicated pocket. Copy before you sleep, not tomorrow.
Read: backup workflow →After
WEEKS 1 TO 8Deliver on the date you promised, or get ahead of it
BUSINESSHow many photos, by when, and the exact script if you are going to be late.
Read: telling a client you are late →